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Entrepreneurs. Operators. Innovators.

Entrepreneurially-Minded, Operationally-Focused, Technology-Driven Private Equity Firm Focused on Outsized Risk-Adjusted Returns by Reimagining Service Companies.

We specialize in sophistication and high-powered organic growth in often disregarded industries, fueled by a team with decades of strategic operating, technology, and digital marketing experience

The Emory Oak Difference

We take a primarily organic approach and overlay sensical inorganic opportunities to scale service companies with an entrepreneurial spirit, a proven track record of excellence, and innovation that is unprecedented in these industries.

Research Based, Experience Driven Approach

Our team has worked for decades in and on service companies, yet we still start with a methodical, data-driven research approach before entering industries; allowing our experience to inform and stress assumptions

Specialized Talent & Expertise

Dedicated talent not traditionally found in PE firms, applying big problem solving skills to disruption opportunities

Right-Sized Technology & Application

Unlock the value of analytical AI, and digital marketing through technology implementation, bespoke software products, data science and non traditional business intelligence

Best Practice Education & Institution

Process-driven approach to  install best-in-class operations and create direct customer & market feedback loops

Advanced Decision Making & Activation

Customize business intelligence tools for agility, identifying what matters most and the actions required to optimize.

Focused on Outcomes

Unrelenting passion to create meaningful impact and value to our investors, partners, team members, and communities

Connected through Collaboration

Fostering a collaborative and inclusive environment through communication and respect, driving alignment and success 

Committed to Growth

Enabling constant learning and growth equips our team with the necessary knowledge and resources to actualize companies' true potential

Dedicated to Rigor 

Leading with methodical and informed approaches that prioritize research, process, and risk management 

Rooted in Integrity

Employing honesty, integrity and ethics above all else, forming a foundation of trust and credibility in everything we do 

Our Core Values

Night skyline of Austin, Texas

Our expert team of strategic operators, digital marketers, and technologists leverage decades of experience to innovate and grow B2C & B2B service companies through: 

01
Data infrastructure and systems design 
02
Institutional business management
03
The use of proprietary data, AI, and machine learning
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